Enhancing Business Intelligence Using Information Systems
What is BI ? BI refers to technologies, applications and practices for the collection, integration, analysis, and presentation of business information. The purpose of Business Intelligence is to support better business decision making. So it will help to Company get decision in marketing or engineering and many more to determine the best output or profit for company.
BIG DATA:
Businesses are dealing with the challenge of “Big Data”
- High Volume
- Unprecedented amounts of data
- High Variety
- Structured data
- Unstructured data
- High Velocity
- Rapid processing to maximize value
So how BI will help company to make a decision? fist company need a data for BI to evaluate, calculating and BI will get a output for company to get they decisions. In BI the company can see what a opportunities and within external factors so company can make a decision what action that will be company get to make a more trend and profit to their product. And Continuous Planning to ensure the future action that company will have .Continuous Planningisn’t just something that you do once. Results lead to ongoing reevaluation and readjustments
how Company collect the data? Many companies already do this by providing social network services, large video or email or other service platforms. Basically once you provide something that is popular with a lot of people, you can collect usage information and user information from the application or platformand all that data that been record is call “Big Data”.
After we got a “Big Data” we need to evaluate the data , what we need and we don’t,“Evaluate” we call a Data Mining the process of discovering patterns in large data sets involving methods at the intersection of machine learning, statistics, and database systems.